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Writer's pictureCumali Fulkar

Social Media Image and Video Dimensions (2022 Actual)

Updated: Nov 15, 2022

Today, access to the Internet is quite easy and most people communicate via the Internet. In this case, the share of social media is quite high. Social media platforms are now our private space that we open to the outside world. With what we share here, we share ourselves and our world with tens, thousands or even millions of people. In social media, which is also a good advertising space, the quality of images and videos is also important. In this article, we searched for the most ideal image and video sizes for social media.



Instagram Image and Video Sizes

Instagram is becoming a social media platform that almost all of us use. Let's take a look at the ideal dimensions of the photos uploaded to this platform.

  • Recommended for profile photo on Instagram platform is 320×320 pixels. This image is displayed as 110×100.

  • Posts are recommended as 1080×566 pixels at 1.91:1 ratio, 1080×1350 pixels at 4:5 ratio, and 1080×1080 pixels at 1:1 ratio.

  • Small preview images are recommended as 161×161 pixels.

  • A 9:16 ratio of 1080×1920 pixels is also recommended for story size and reels size. The reels cover is also 1080×1920 pixels.

  • Ad sizes are also recommended as a minimum of 320, a maximum of 1080 pixels wide, 1080x 1080 pixels, or 1080x566 pixels.

  • Story ads, on the other hand, are 1080×1920 pixels in a 9:16 ratio.

  • Images wider than 1080 pixels are cropped when sharing photos on the Instagram platform. For this reason, you should not exceed these recommended pixels.

Twitter Image and Video Dimensions

  • The profile photo must be a maximum of 2 MB, a minimum of 200×200 pixels or 400×400 pixels.

  • The cover photo should be 1500×500 in a ratio of 3:1.

  • For posts, it is recommended to have a ratio of 2:1 to 1:1, with 1600×900 pixels. The minimum pixel should be 600×355.

  • The connection card size should also be a maximum of 1 MB, 120×120.

  • 600×335 pixels, 800×418 pixels, 800×800 pixels are recommended for ads.

  • Fine-tune the pixels of the cover photos. Because on Twitter, cover photos are definitely cropped.

  • Upload the post images in GIF, JPG, PNG format and make sure they are a maximum of 15 MB .

Facebook Image and Video Sizes

  • Profile photos are displayed in a 1:1 ratio and as a square. On smart phones, 128×128 pixels are displayed.

  • The cover photo must be less than 100 KB and 851×315 pixels. Smartphones also display 640×360 pixels. It should be a minimum of 400×150 pixels.

  • Posts must be 1.91:1 and 1200×630 pixels. A minimum of 600×315 pixels is recommended.

  • Panorama and 360-degree photos should have a 2:1 ratio and 30 thousand pixels, and a maximum of 135 million pixels in total.

  • Event cover photos should also be 2:1 and 1200×360 pixels.

  • The story size should be 9:16 and 1080×1920.

  • It is recommended to upload images to this platform in JPG or PNG format.

LinkedIn Image and Video Dimensions

  • 400×400 pixels is recommended for the profile photo .

  • For the cover photo, a 4:1 ratio of 1584×396 pixels is recommended.

  • For link images, a 1.91:1 ratio and 1200×627 pixels are recommended.

  • If you are going to add a company logo , it is recommended to be 300×300 pixels.

  • 1128×191 pixels is recommended for the company cover photo.

  • When uploading photos to this social media platform, make sure that they are in JPG and PNG formats and make sure that the size of the images is 8 GB maximum.

Pinterest Image and Video Sizes

  • It is important that the profile photo is 165×165 pixels.

  • Make sure the cover photo is 16:9 with a minimum of 800×450 pixels.

  • The pin size must be 2:3 and 100×1500 pixels, and the square pin size must be 1000×1000 pixels.

  • The story must be 9:16 and 1080×1920 pixels, and the ad must be 2:3 and 1000×1500 pixels or 1:1 ratio 1000×1000 pixels.

  • The collection size must also be 1000×1000 pixels or 1000×1500 pixels in a 1:1 or 2:3 ratio.

  • When uploading images to the Pinterest platform , make sure that they are in PNG or JPEG format.

  • Make sure the images don't exceed the 20MB limit.

YouTube Image and Video Sizes

  • It is recommended that your profile photo be 800×800 pixels. This image is rendered as 98×98 pixels.

  • For the banner, it is recommended to have a maximum of 6 GB , a ratio of 16:9 and a minimum of 2048×1152 pixels.

  • It is recommended that the video size be 16:9 with a minimum of 1280×720 pixels.

TikTok Image and Video Dimensions

  • Profile photo must be a minimum of 20×20 pixels .

  • The video size must be 1:1 or 9:16 and 1080×1920 pixels.

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