Introduction
Sitelink extensions are a great way to improve your PPC ads. They give you more opportunities to drive qualified traffic that converts, and they're easy to set up. Sitelinks are included in all Search ads on Google Search and other Google properties like Gmail, YouTube and Google Maps. You can include up to six sitelinks in your ads, which will appear under the headline section of the ad when someone searches for keywords related to your business.
You can include up to six sitelinks in your ads.
You can include up to six sitelinks in your ads. You can add sitelinks to any ad that shows on Google Search and other Google properties, like Gmail, YouTube and Google Maps.
The table below shows examples of how the same ad with one or more sitelinks may look:
You can add sitelinks to any ad that shows on Google Search and other Google properties, like Gmail, YouTube and Google Maps.
You can add sitelinks to any ad that shows on Google Search and other Google properties, like Gmail, YouTube and Google Maps.
● To do this, select "Sitelinks" from the Ad extensions section of the Campaign tab in your account's Shared library. Click on Add Sitelink (located next to Add Extensions). This will bring you to a page where you can enter your main keywords as well as up to five additional links for each keyword phrase.
Sitelinks provide added context for people who click on your ads.
Sitelinks help you stand out from the competition by providing additional context for people who click on your ads. They also help users understand what they will find on your website, which can make them more likely to convert.
For example, let's say that a user searches for "buy shoes online." Without sitelinks enabled, Google may show an ad like this:
● Shoes (product name) - £50
But with sitelinks enabled and configured properly for this ad group, Google could display two or three additional links below it:
● Shoes (product name) - £50
● Free shipping!
● Buy Now!
Ad extensions are critical to maximize performance in PPC campaigns.
Ad extensions are critical to maximize performance in PPC campaigns. They help you show more relevant information to your customers and drive qualified traffic that converts. There are many different ad extensions available, but not all of them are created equal. Some extensions may have a positive impact on your CTR, while others will only cause harm if used incorrectly.
With a sitelink extension, you can shorten your headline and show more relevant information at the top of your ad. It gives you more opportunities to drive qualified traffic that converts.
Sitelinks are an opportunity to get more information in front of the right people. They show up on the right side of the search results page, so they appear after your ad but before any organic results. This gives you more opportunities to drive qualified traffic that converts.
You can use sitelinks for things like phone numbers, driving directions, hours of operation and similar pages on your website (like "about us" or "contact us").
Sitelink extensions are a great way to improve your PPC ads
Sitelink extensions are a great way to improve your PPC ads. They give you more opportunities to drive qualified traffic that converts, and they can be added in just a few minutes.
In this guide, we'll walk through how sitelinks work and how to use them effectively so that you can create ads that generate more conversions for your business.
Conclusion
As we've seen, sitelinks are a great way to improve your PPC ads. They provide added context for people who click on your ads and give you more opportunities to drive qualified traffic that converts. If you haven't started using sitelink extensions yet, now is the time!
Comments